SEO Freebies – How You Can Boost Your Strategy for Free

Nothing of use in the business world comes free of charge and SEO is certainly no exception. Even in the case of the most generously low-priced SEO company, you’ll still be looking at an outlay for every single thing they do for you – SEO doesn’t grow on trees, after all.That being said, it’s also true to say that charity begins at home and this is again true when it comes to SEO. While there’s really no way of getting the whole job lot looked after for little to no cost, there’s nothing to stop you bolstering your SEO campaign as a whole with a few home-grown DIY efforts that really won’t cost you a penny.    Looking for an SEO freebie you can take care of yourself? Think about the following and you could really make a difference:Link BuildingFirst up, anywhere of value you can get your backlinks out to will be of huge benefit for your campaign. The trick is to get into the habit of never sending an email, making an online post or generally doing anything at all without including the link to your main website somewhere in it. It really doesn’t matter whether you’re making a dozen posts a month or hundreds every day – every little helps and soon aPivotal up to a huge difference.Email MarketingThink about going back to basics with some of those tried and tested approaches of days gone by that are seldom stuck-to anymore. Email marketing for example is a great idea, which involves you personally reaching out to as few or as many as you like from your mailing list and trying to lure them in with something tempting. And of course, you can incorporate your links as suggested above!Social MediaUse your social media presence to plug and market your business to the highest possible extent without crossing the threshold into spam. Find others with similar interests and businesses in similar industry areas to make the kind of connections that could do wonders for your marketing strategy as a whole.Guest Blogging Another great way of getting your name out there and also contributing to your SEO strategy is to get involved in the blogs of others and coming up with interesting and worthwhile posts of your own. There are two benefits to guest blogging, which include that of getting your words and musings in front of someone else’s audience and the endless value of getting your backlinks in all the right places. It takes time to come up with and submit these posts admittedly, but the return is almost always worth the investment.Forum ParticipationAnd finally, in a similar vein to the above it’s never a bad idea to get your name and your ideas known around the core message boards and forums known to your industry. These are also brilliant places to research your target audience and see what the hottest topics and trends of the moment are – all pure gold for marketing purposes.